NY-17 B & Royce Rd
White Lake, NY 12786
Terrain À vendre · 12,87 ha

The owner aims to transform this parcel into a modern commercial property. Recognizing the lack of retail grocery and consumer product options in the area, analytics, market research, and sector insights have shown the need to anchor the development with a retail grocery store. This anchor will fuel additional initiatives, with careful evaluation of products and services that align with our goal.
Developmental Objectives
Based on collected data, the seller sees three opportunities:
1. Selling the Property Outright – Transfer ownership to a buyer ready to execute the vision.
2. Becoming an Equity Partner – Collaborate with a developer to bring the project to life, sharing in its success.
3. Leading the Build-Out – Develop the site with long-term terms and conditions to be determined.
Unique Advantage
The current owner is a 100% Disabled Veteran, potentially eligible for federal and state funding, grants, or financing as an equity partner. This status opens doors to additional resources through programs like the SBA’s Veteran Advantage or NYS veteran incentives, enhancing the project’s feasibility. Demographics Within 15 Miles
· Population: Approx. 35,000 residents
· Median Age: 43 – A mix of families, retirees, and weekend homeowners
Household Income: Median ~$60,000, with demand for retail and grocery options
· Tourism Boost: Bethel Woods attracts over 200,000 visitors annually
Sullivan County as well as the town of Bethel and surrounding areas more than doubles for the summer months due to an influx of visitors.
· The Bethel Woods Center for the Arts, located approximately 4 miles from the proposed property, has been a significant catalyst for regional growth and development. Since its opening in 2006, the center has attracted over 2.9 million visitors, with 214,405 attendees in 2018 alone. This influx of visitors has spurred economic activity, leading to increased development along the Route 17B corridor and in nearby areas such as Kauneonga Lake. A 2018 report indicated that Bethel Woods generated $560.82 million in spending within New York State, supporting the local economy and creating opportunities for new businesses.
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Traffic Counts on Route 17B
· Daily Traffic: Approx. 5,000–7,000 vehicles per day (NYSDOT estimate)
· Strategic Position: 6 miles from NYS Route 17 (I-86), 90 minutes to NYC

Development Potential
· Anchor Tenant: Retail grocery store to address local needs and drive foot traffic to the rest of the shopping center
· Complementary Uses: Consumer products or services that enhance sustainability
· Green Design: Infrastructure includes four geo-thermal wells available as well as two 8-inch commercial water walls producing 500 gallons per minute and above.

Tax Incentives & Funding
· Opportunity Zones: Tax deferrals in Sullivan County
· FAST NY Program: Grants for shovel-ready sites (up to $175M statewide)
· Veteran Benefits: Access to VA-backed financing or grants for Disabled Veteran owners
· Local Incentives: Tax abatements readily available and pre-approved for this project (refer to Sullivan County IDA for full extent of tax abatements and other incentives to which are very generous)

Outlook (2025-2030)
· Economic Growth: Resorts World Catskills and tourism drive demand
· Infrastructure: Route 17 (I-86) upgrades by 2030 enhance access
· Retail Demand: Growing need for grocery and consumer goods in this area is substantial

Why Invest Now?
· Fill a critical retail gap in Bethel with a veteran-led vision
· Secure a large parcel in a high-potential market
· Partner with a motivated owner eligible for unique funding opportunities